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Agadir City Tour

A city reborn, seen from the kasbah hill.

Agadir is a young city with an old story. After the earthquake of 29 February 1960 it was rebuilt almost from scratch, and today its long bay, marina and markets spread beneath the hilltop walls of Agadir Oufella. A city tour strings these scenes together in one unhurried outing — ideally ending as the light turns gold.

Highlights

01Agadir Oufella

A 16th-century Saadian hilltop kasbah, largely destroyed in 1960. Its walls have been restored, and the view over the bay is the reward.

02Souk El Had

One of Morocco's largest markets, with more than 6,000 stalls of spices, produce, leather, textiles and crafts.

03Seafront and marina

The long promenade along the bay and the modern marina at the foot of the kasbah hill.

04The hillside inscription

The Arabic words for “God, Country, King” spelled out across the kasbah hill, lit after dark.

What to expect

Expect a mix of viewpoints, a market walk and time by the sea. Tell us what you love — photography, food, shopping or history — and the route can lean that way. Late afternoon on the kasbah hill gives the warmest light over the bay.

Good to know

Souk El Had is generally closed on Mondays — check before choosing your day.
Many market stalls pause for a few hours on Friday afternoons for prayers.
A cable car now runs up to the kasbah hill as an alternative to the road.
Wear comfortable shoes; the hilltop can be windy even on warm days.

Where it happens

Agadir sits on the Atlantic at the western end of the Souss plain, with the High Atlas to the north and the Anti-Atlas to the south. The kasbah hill rises at the northern end of the bay, above the port and marina.